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Oct 10, 2019

Now Hiring: Digital Marketing Specialist

2TON  is seeking a Digital Marketing Specialist to work closely with our clients and team on retained digital marketing projects with a focus on lead generation and conversion. This role will involve contributing to several projects at the same time across a variety of industries while also maintaining a strong focus on driving measurable results. Internal and client-facing communications are daily responsibilities and the capacity to both multitask and manage time efficiently is critical. While experience with paid search and analytics platforms is a firm requirement, any past experience within an agency is highly valued. We are excited to grow our team in this arena and look forward to hearing from qualified applicants!

Responsibilities

  • Set up and manage effective PPC/CPC, remarketing, and social media advertising campaigns to drive leads and conversions for clients and project-specific objectives. Platforms include Google Ads, Facebook Ads, LinkedIn, and others.
  • Track, analyze, and report on a broad range of digital channels including websites, email, display, SEM, and social via Google Analytics and social insight tools.
  • Optimize online response and conversion rates via landing page optimization, testing, behavioral targeting, and more.
  • Perform analysis on website and landing page optimization, providing and implementing recommendations for improvements that account for messaging, keywords,  metadata, etc.
  • Prepare digital marketing reports using data analyzed from multiple platforms and present it to clients monthly, providing detailed insight and recommendations for improvement.

Requirements

  • At least two years experience in digital marketing, analytics, or related field
  • Demonstrated proficiency in Google Ads, Google Analytics, and Google Tag Manager
  • General SEO knowledge and ability to implement it on websites
  • Experience in channels including paid search, social media, SEO, display ads, and email
  • Working knowledge of WordPress and HTML/CSS preferred, Shopify is a plus
  • Ability to multi-task with a high level of detail in a fast-paced environment
  • Track record of excellent collaborative and interpersonal skills
  • Strong skills in communication, organization, and attention to detail
  • Agency experience is preferred

Apply now with the form below.

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